“Smile o MAKE!”

“Smile o MAKE!”

The televised campaign speech of Mac Akasaka, founder of the Smile Therapy Association and a candidate in the 2011 Tokyo gubernatorial race representing his own Smile Party (slogan: “Towards a Positive Tokyo!”).

No subtitles, but given Akasaka’s enthusiasm and a few keywords you should be able to grasp the thrust of his campaign: A smile can take you “from minus to PLUS!” and “from negative to POSITIVE!”

Smile Training starts about two minutes in. Totally made my day.

“10 degrees! 20 degrees! 30 DEGREES!… When it’s at 30 degrees, now that’s a full smile.”